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ABOUT US

Not an agency.
Way is simply two creatives with a combined 25+ years of multidisciplinary marketing experience.

Alice Rumsey designer with Way logo.avif

ALICE RUMSEY

Designer

Alice is a designer, illustrator, and motion graphics creator. Her experience began in big corporate, and moved on to design lead and art direction within agencies; she has now built her ideal home at Way.

Matt East writer with Way logo.avif

MATTHEW EAST

Writer

Matt began working as a screenwriter in the film & TV industry before heading into marketing. He's since headed up the copy department of several agencies before creating his own.

Way strategy.avif

OUR PHILOSOPHY

A way of working that works for you.

We think marketing is often too complex to be helpful.
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So we distil it into one simple rule to create a way forward.


If it helps you achieve a business goal, do it.

If it doesn't, don't.

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It's a rule we'll help your business to stick to.

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So you get value from every marketing action you take.

Potential scope.avif

BENEFITS TO YOU

Our flexible way forward gives you:

You deal directly with the creatives shaping the ideas, not a chain of PMs.

It keeps projects moving, sharpens the thinking and gets you to the result you actually want.

OUR WAY MEANS

No middle-men

Which means no costly cross wires

Way consists only of senior-level marketers, and if we ever need to outsource, we outsource to seniors.

It means we'll always have the knowledge to ask the right questions to keep your project on track.

OUR WAY MEANS

Only seniors know you

Which means no surprise substitutions

Some clients bring us in for a single project. Others ask us to slot in as their marketing team. Many use us as an extension of the team they already have.

We’re comfortable in all three setups, because the way we work is always to stay focused on the outcomes that matter to you.

OUR WAY MEANS

Working your way

Which means we flex to fit your team

HOW WE CAN SUPPORT YOU

Our services:

HOW WE CAN SUPPORT YOU

Our services:

If a project needs fresh thinking, a workaround, or a different route, we’ll find it.

We’ve solved enough strange problems over the years to know there’s always a path forward.

OUR WAY MEANS

Where there's a will...

Which means we don't stall at hurdles

We don’t begin with “let’s build a campaign.”

We start by understanding the real issue, then choose the route that actually solves it. The work becomes sharper because it’s grounded in purpose.

OUR WAY MEANS

Problem-first thinking

Which means tactics come second

Some clients need the full build; others need the smartest, leanest version that still moves the needle.

We adjust the route without diluting the impact, so your spend works harder.

OUR WAY MEANS

Your budget shapes plans

Which means we tailor the approach

GET IN TOUCH

Tell us what you want to achieve, and we'll find your best way forward.