Enhancing Account-Based Marketing for a Leading Facilities Management Company
See how Way Marketing supported a healthcare facilities management company to win contracts coming to tender through marketing materials.
top of page
You know your people, your sector and what you want to achieve with your business better than anyone.
So how can marketing support you to achieve your goals?
Websites. Social. Email.
There's a million different routes.
But not every way will get you there.
Why Way?
Agency expertise, freelancer prices
Way is Alice (the designer) and Matt (the copywriter), that's it.
So when you work with us, you work with us.
We support companies with no or small marketing teams to complete marketing tasks they find hard to balance the time for. Tasks where it's not worth getting an agency involved.
Scalable
creative freedom
While we've worked in agencies, we created Way to not have an agency mindset.
That means there aren't hoops we jump through internally before pitching you our ideas.
We're freelancers with freelancer contacts. So we're free to think, create and always have someone amazing we can call into your project–––essentially we're free to scale up and down as you need.
Confidence with highly regulated industries
With experience across healthcare, engineering, construction, higher education and the public sector, we've worked with some of the most highly regulated industries.
We know how to make creative campaigns, designs and content that capture attention while remaining firmly within your rules of play.
A way to
just get the job done
You don't expect those you work with to know everything, but you do expect them to tell you when they don't.
We don't know everything there is to know about marketing. We do have experience solving challenges we've not come across time and time again.
Everyone should know where they stand, so if we don't know the answer, we'll be honest with you and work to find a solution that works.
Designer & Marketing Strategist
Alice Rumsey
Alice started out as a graphic designer before getting more heavily involved in animation. She's spent 7 years leading an in-house design team before branching out to create Way Marketing.
Copywriter & Marketing Strategist
Matthew East
Matt began working as a screenwriter in the film & TV industry before heading into marketing. He's since headed up the copy department of several agencies before creating his own.
Our way forward:
"If it helps you achieve a business aim, do it.
If it doesn't, don't."
Our Way of working
I would recommend Alice to anyone, her work speaks for itself and she is very easy to get on with.
Kathryn Johnson
Director
Railston
Matt is one of the best copywriters I’ve had the pleasure of working with. Matt’s biggest strength is his ability to pick up new topics and technical information incredibly quickly. He’s level headed and methodical, so his final pieces are always on brief and perform great.
Beth Kempster
Director
Alumi Marketing
I commissioned Alice to work on several illustrations for a series of conceptual book cover ideas. She showed great intuition when being asked to interpret the initial brief and visually was able show this within the deadline of the commission. Has good technical skills and work ethic.
Michael Charles
Creative Lead
Afiniti
bottom of page