We understand how frameworks and procurement really work
We translate technical delivery into commercial proof
You work directly with senior marketers
Marketing supports bids and pipeline, and not just brand
Sector Positioning & Framework Strategy
So you remain visible in a way that makes it clear what you do.
We help you define:
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The sectors, frameworks, and contract values that actually suit your business
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Where you have proof, margin, and repeatability, not just capability
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How to articulate your delivery model in a way buyers recognise and trust
So your clients see a contractor who fits their brief immediately, and you spend less time chasing work that was never right for you in the first place.
The result is a stronger pipeline, better-fit projects, and healthier margins.
Framework & Bid-Ready Messaging
So you’re not rewriting your story at 11pm before a deadline.
We build messaging that works inside:
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PQQs and SQs
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Framework submissions
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Capability decks
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Key account presentations
This looks like clear differentiators and delivery-led proof.
All in language that works for procurement, consultants and public-sector buyers.
So evaluators understand your value quickly and score you with confidence, and your team feels confident with stronger, more consistent submissions as a result.
Project Pages That Prove How You Deliver
So your website supports bids instead of sitting separate from them.
Construction buyers care about:
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Constraints
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Risk
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Phasing
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Compliance
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Stakeholder management
We turn live and completed projects into structured proof that clearly explains the challenge, your expert approach and the commercial outcomes.
So prospects can see how you think before you even step into the room. And your projects start shortening decision cycles.
Website Strategy for Long Sales Cycles
So you look credible before the first meeting.
In construction, nobody fills in a contact form and signs a contract next week.
We help you to create websites that:
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Reassure technical decision-makers
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Reflect how you actually operate
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Support referrals and framework shortlists
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Strengthen confidence before site visits or chemistry meetings
So by the time someone speaks to you, they already trust your competence. And conversations move forward faster, with less justification and more momentum.
Bristol & South West Construction Visibility
So the right local projects find you.
Most regional firms miss simple, foundational visibility:
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Sector + location search optimisation
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Service pages aligned to real procurement routes
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Authority content tied to local infrastructure and development
We make it so developers, consultants and partners researching suppliers can actually find you, And inbound interest becomes more relevant, not just more frequent.
Sales & Marketing Alignment
So marketing supports pipeline, not just “brand.”
We work alongside directors, estimators, and bid teams to ensure:
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Messaging reflects real delivery strengths
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Marketing assets are reusable in live opportunities
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Case studies support active tenders
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Content mirrors the conversations happening in meetings
So your external story matches your internal capability. And marketing becomes something that strengthens bids, supports key accounts, and contributes directly to growth.
YOUR MARKETING CHALLENGES
If any of this sounds familiar, you're in the right place:
Your work is strong, but online you look interchangeable
Marketing gets pushed behind live projects and never regains priority
Your website and materials don’t actively support bids or pipeline
You deal directly with the creatives shaping the ideas, not a chain of PMs.
It keeps projects moving, sharpens the thinking and gets you to the result you actually want.
OUR WAY MEANS
No middle-men
Which means no costly cross wires
Way consists only of senior-level marketers, and if we ever need to outsource, we outsource to seniors.
It means we'll always have the knowledge to ask the right questions to keep your project on track.
OUR WAY MEANS
Only seniors know you
Which means no surprise substitutions
Some clients bring us in for a single project. Others ask us to slot in as their marketing team. Many use us as an extension of the team they already have.
We’re comfortable in all three setups, because the way we work is always to stay focused on the outcomes that matter to you.
OUR WAY MEANS
Working your way
Which means we flex to fit your team
WHEN WORKING WITH US IS USEFUL
When you need to take your marketing activity into something that genuinely supports winning the right work:
You need marketers who understand how construction buyers think.
So your marketing sounds credible to the people who actually choose suppliers.
In practice, working with us looks like:
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We’re comfortable with technical language, procurement routes, and multi-stakeholder buying units
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Messaging is written for QSs, bid teams, consultants, and public-sector buyers instead of a generic audience
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You don’t spend your time translating what you do or correcting misunderstandings
You need to start with the why behind the activity, not the activity.
So you stop doing “more marketing” and start backing the right work.
In practice, working with us looks like:
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Clear focus on sectors, geographies, contract values, and routes to market
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Decisions about what not to pursue, as well as what to lean into
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A joined-up plan that marketing, sales, and leadership can all align behind
You need to make marketing commercially useful.
So your marketing supports winning work, not just staying busy.
In practice, working with us looks like:
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Activity is designed to help pre-qualify leads and support real conversations
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Success is framed around pipeline quality, confidence, and bid support
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You can see how marketing connects to tenders, meetings, and growth
You need to turn projects into proof.
So your best work does the heavy lifting before you even speak.
In practice, working with us looks like:
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Case studies focus on challenges, constraints, and delivery approach
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Proof points around compliance, sustainability, safety, and complexity are surfaced properly
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Content that strengthens bids, builds confidence, and shortens decision cycles
You need marketing to better work alongside bids and sales.
So marketing stops sitting in a silo and starts pulling its weight.
In practice, working with us looks like:
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Outputs are designed to be reused across bids, presentations, and key accounts
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Bid teams aren’t rewriting marketing under pressure; it’s ready when needed
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Messaging stays consistent whether it’s online, in a pitch, or in a framework submission
You need outsourcing to strengthen in-house teams, not replace them.
So your marketing function gains direction, clarity, and senior support.
In practice, working with us looks like:
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Strategic input that helps teams prioritise and work more effectively
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Senior-level thinking without adding headcount or complexity
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Leadership sees marketing as a growth driver, not just a support cost
...and we're less well suited to:
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Chasing high-volume, low-value leads
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Short-term ROI promises in long sales cycles
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Pure channel management with no strategic layer
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Highly automated, junior-heavy delivery models
MORE INFORMATION
Bristol construction marketing FAQs.
No, we work with construction firms UK-wide. But if you’re Bristol-based (or working across the South West), we’re a strong fit because we understand the market and the sector.
Referrals can be a goldmine in and of themselves. However, we've found that marketing makes them convert. People still check your site, scan your projects and judge your credibility by checking out how you come across online first, before even contacting you. Ultimately, you only hear about the successful referrals, so marketing increases your chances that any referral will lead to a chat.
Yes. We do focused deliverables all the time, and we’ll tell you if you’re about to build the wrong thing to meet your aims. Or even if there's a better way of doing things.
